* Be Genuine: Write from the heart rather than focusing on finding "perfect" words. Sincerity will always resonate.
* Keep It Short: A short message is often best, especially during emotional times. The flowers already express much of the sentiment; the card simply adds a meaningful note.
* Offer Comfort, Not Answers: Avoid clichés like "It was meant to be" or "They’re in a better place." These statements may not bring true comfort to someone grieving.
* Focus on Support: Make your message about the recipient, offering emotional support and reminding them they’re not alone.
* Be Respectful and Sensitive: Grief is intensely personal, and everyone processes it differently. Tailor your words with care and consideration.

For Close Family Members: When addressing a loss within your immediate or extended family, your tone can be more personal and intimate. Share a meaningful thought or memory that honors the loved one while acknowledging grief.
* “Our hearts ache for you. [Name] was deeply loved and cherished by all of us, and we will miss them dearly. Please know we are here for you, any time you need us.”
* “We are holding you close in our hearts during this painful time. [Name] brought so much love and light to our family, and we will never forget them.”
* “With all our love, we are here for you as you face this great loss. [Name] will always be remembered with tenderness and joy.” For Close Friends: Messages for friends can reflect your unique bond. Whether offering sympathy or celebrating memories, your words should convey warmth and care for both your friend and their loss.
* “I’m so sorry for your loss. [Name] was such a wonderful person, and their kindness and warmth touched everyone they met.”
* “I’m here for you, always. Please don’t hesitate to reach out—you are not alone in this.”
* “Thinking of you and sending love. [Name’s] spirit will live on in every memory we’ve shared.”
For Acquaintances and Neighbors: When the relationship isn’t as close, your message can be more formal, but still compassionate. Avoid overly personal language if you’re unsure of the situation.
* “Please accept our deepest condolences. We are thinking of you during this difficult time.”
* “Sending our heartfelt sympathy for your loss. May you find comfort in cherished memories of [Name].”
* “You are in our thoughts and prayers. We are so sorry for your loss.”
For Colleagues or Professional Relationships: A message for a coworker, supervisor, or business acquaintance should strike a balance between sincerity and professionalism.
* “Our team is keeping you in our thoughts during this difficult time. Please don’t hesitate to reach out if there’s anything we can do to support you.”
* “We were deeply saddened to hear of your loss. Wishing you strength and peace as you honor [Name’s] memory.”
* “On behalf of everyone at [company], we send our heartfelt condolences to you and your family.”
For Specific Situations: Certain circumstances may call for tailored messages that reflect the nature of the loss. Here are a few examples:
* For a Spouse or Partner: “We are heartbroken for your loss. [Name] was an incredible person whose love and devotion were evident to everyone who knew them. We are here for you in every way.”
* For a Parent’s Loss of a Child: “There are no words to express how sorry we are for your unimaginable loss. Sending you infinite love and strength during this time of sorrow.”
* For Loss After a Long Illness: “May you find peace and comfort in knowing you gave [Name] so much love and care during their illness. Their memory will live on in all of us.”
* For Someone Who Had a Deep Connection With the Deceased: “Your bond with [Name] was beautiful and inspiring. Wishing you peace and healing as you carry their light in your heart.”

* Warm and Comforting: For close friends or family, focus on coming across as nurturing and supportive.
Example: “I’m sending so much love to you and your family in this hard time.”
* Formal and Respectful: For acquaintances or colleagues, use a respectful and straightforward tone.
Example: “Thinking of you and wishing you peace as you cope with this loss.”
* Personalized with Care: When you know the person’s grief closely, reflect their feelings.
Example (for religious individuals): “May your faith bring you comfort as you grieve [Name’s] passing.”
* Neutral for Unknown Contexts: If you’re unsure about beliefs or sensitivities, keep it simple and universally compassionate.
Example: “Sending comfort and strength your way during this difficult time.”

* Include the Name of the Deceased: Referencing their name makes the message feel specific and heartfelt.
* Honor a Quality or Memory: Mention something specific that stood out, like their smile, generosity, or kindness.
Example: “I will never forget [Name’s] wonderful laugh—it could light up any room.”
* Use Shared Experiences: If you had a connection with the deceased, mention it to show your appreciation for their life.
Example: “I’m so grateful for the time I got to spend with [Name] fishing by the lake last summer. Those moments will stay with me forever.”

* Asian Cultures: Acknowledge the person’s loss without overemphasizing the emotional aspect. Keeping messages respectful and subdued is often appreciated.
Example: “With deepest condolences on the passing of [Name]. Thinking of you and your family.”
* Jewish Traditions: Avoid “Rest in peace” or references to flowers, which may not fit. Instead, focus on offering comfort.
Example: “May [Name’s] memory be a blessing to all who loved them.”
* Religious Families: Reference their faith’s traditions in your message.
Example (Christian): “Praying that God’s love surrounds you during this difficult loss.”
* Secular Preferences: Respect grieving atheists or agnostics by avoiding religious phrases.
Example: “Thinking of you and sending strength during this time of loss.”